About Us
First Spark
What We're About
We started First Spark Digital because most agencies are built around billing hours, not driving results.
Our Purpose
First Spark Digital is a performance marketing agency built by practitioners, not account managers. Co-founded by Adam Dolan and Mitch Correia, we bring CMO-level thinking to growing brands who need more than execution — they need a strategic partner who takes ownership of outcomes.
The logic
What We Do
The system connects finance, creative, and media so each phase compounds the next.
Paid media across Meta, Google, TikTok Ads
Full-funnel growth systems tied to revenue
Creative strategy built for conversion
CMO-level strategy without the full-time hire
Who We Serve
Who We Work With
We work with e-commerce brands across all verticals. From supplements and wellness to apparel, CPG, beauty, and beyond. If you sell physical products and want a repeatable growth engine, we've built it before.
You have a proven offer
Product-market fit is there. Now you need the growth system to match.
You're ready to scale
You're past the testing phase and ready to invest in paid media that performs.
You want real outcomes
You care about CAC, margin, and revenue - not impressions.
Who We Are
Meet the Founders
Behind every strategy is a team that's actually run the playbook. Adam and Mitch built First Spark Digital from years of hands-on experience scaling e-commerce brands through paid media.
Adam Dolan
Adam has been building digital marketing programs since 2012, growing from account management at ad networks to Head of Marketing before co-founding First Spark Digital. With over a decade of hands-on B2C and B2B experience, he specializes in the integrated paid media systems and campaign infrastructure that turn ad spend into predictable, compounding revenue growth.
Mitch Correia
Mitch left Facebook to launch a marketing consultancy in 2017, becoming a top-rated Upwork freelancer and generating multiple eight figures in revenue for his clients before co-founding First Spark Digital. He brings a film and writing background to performance marketing leveraging a human-first approach that blends storytelling with data to build campaigns that capture both attention and demand.
Start Here
Growth should add profit,
not burn it.
Start with the Velocity Blueprint. Book a 45-minute working session — leave with allowable CPA, a bundle offer that hits margin, and a Creative Velocity Forecast sized to your revenue goal.
45 minutes · No obligation · Leave with real numbers